Challenge
Designing multiple bi-fold brochures for different industries required adapting the visual style without changing the core structure. The challenge was to maintain consistency in print accuracy and layout logic while giving each brochure its own industry-appropriate personality and tone.
Approach
- Planned a common bi-fold structure to ensure fold accuracy and print safety.
- Defined unique typography, color palettes, and imagery styles for each industry.
- Focused on strong content hierarchy to guide readers as the brochure unfolds.
- Designed all layouts with print constraints such as bleed, margins, and fold spacing.
- Ensured each brochure works effectively for both print distribution and digital sharing.
Gallery
A self-initiated bi-fold brochure design series created to explore how layout, typography, and visual hierarchy adapt across different industries. The project includes three unique brochure concepts—corporate services, real estate, and creative agency—each designed with a tailored visual language while maintaining strong print-ready execution. The goal was to strengthen print design skills and demonstrate versatility across industries.